#TeamWilder is The Wildlife Trusts’ collective next step in achieving our shared vision of a Wilder Future. This short course is designed for anyone who wants to learn more about the science behind #TeamWilder and the practical steps you can take to apply this science to your delivery.
What you will learn:
- How the science of behaviour change, community organising, and nature connection can be used to build a movement for change.
- The importance of understanding your audience(s).
- How to frame actions, issues and problems in behavioural terms, and key strategies to encourage behaviour change.
- Psychological insights into how and why people behave the way they do.
- Practical tips for engaging with visitors, providing conservation advice, community empowerment and communications.
- Models and theories to aid strategic planning.
- How to evaluate your work and use this to inform future delivery. We will specifically cover the impact measurement framework, including how to collect the numbers and stories required for reporting against the Wildlife Trust’s collective strategy, plus additional tools you may want to use.